From classic SEO to AEO and GEO. For teams that want to build expertise and businesses that need an experienced strategist by their side.
5.0 ★★★★★ 12 Google Reviews
Two clear paths — depending on what you and your team need.
Understand and implement modern SEO yourself — instead of being permanently dependent on agencies. In 6 modules, live, hands-on, on your own website.
You need an experienced SEO strategist who thinks and advises directly. With 12 years of experience in the toughest verticals.
SEO isn't just my job — it's what I've worked on every single day for the past 12+ years. From small niche sites to large multi-site portfolios in Crypto, iGaming and Fintech.
As Head of SEO DACH at Finvestec/Clickout Media I led a team of 30+, managed over 40 websites and generated six-figure monthly revenues through organic strategies — in regulated, highly competitive markets.
I don't believe in standard packages, buzzword strategies or monthly reports nobody reads. My approach is direct: I look at where you really stand, what makes your competition strong, and develop a clear priority list with measurable goals.
After 12 years of SEO — in Crypto, iGaming, Fintech and YMYL markets — I know: the hardest verticals teach the most. What works there, works everywhere.
More about my background ↓Google is increasingly showing AI Overviews directly in search results. ChatGPT, Claude, Gemini and Perplexity answer questions without users clicking on websites. Those who don't invest in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) now will lose organic traffic mid-term — no matter how good the classic SEO is.
I help teams and businesses build exactly this visibility: in AI systems, in Featured Snippets, in the new search result formats.
Learn AEO & GEO in SEO Coaching ↗SEO in regulated markets is a different league. YMYL, E-E-A-T, algorithmic volatility, tough competitors. I know the rules — and how to use them to your advantage.
Crypto comparison portals, ICO landing pages, exchange SEO. YMYL requirements and algorithmic volatility first-hand.
Online casinos, sports betting, affiliate portals. License regulations, geo-targeting and E-E-A-T in one of the toughest online markets.
Loans, insurance, investment platforms. E-E-A-T is crucial here — I know exactly how to build it systematically.
Complex keyword architectures, longer sales cycles, technical audiences. SEO for software products with measurable ROI.
Category pages, product optimization, structured data. SEO for online shops with focus on organic visibility and Google Shopping.
Visibility in AI Overviews, ChatGPT, Claude, Gemini and Perplexity. Structured content, E-E-A-T and brand signals for the AI era of search.
Real Google reviews from teams, founders and businesses that have worked with me.
"Dana manages to explain complex topics in a way that I not only understand them but can also implement them myself. I'm already seeing first results."
"Very hands-on, no fluff. Dana showed me how to evaluate SEO myself instead of blindly relying on agencies."
"Best decision. She explains complex topics so you can immediately implement them. I write my content completely differently now."
In 30 minutes we'll look together at what makes the most sense for you and your team. Free, no obligation, no sales pressure.